About Lew

I didn’t start with a marketing degree or a pile of cash. I started on the phones, cold calling buyers, and eventually built my own steel business from scratch. Over 25 years, I led sales teams to over $20 million in annual sales, rode the highs, endured the lows, and learned what actually makes a business work.

Here’s the truth I discovered: most people overcomplicate business. They waste time and money chasing tech, funnels, and ads they don’t need.

When I stripped all that away, focused on solving problems, and leaned into authentic conversations, I built my first $232K year — without a website, without social media, without AI. Just persistence, connection, and a simple plan.

That’s the approach I now teach.

What you’ll find here:
✅ Real-world strategies tested in the trenches — not theory
✅ Simple steps that anyone can follow, without the overwhelm
✅ A no-fluff, honest approach to starting and growing your own business

If you’re ready to skip the noise and focus on what actually works, you’re in the right place.

Let’s keep it simple. Let’s get to work.